Facebook: "The snitch."

@America catch me if u can l0sers lololollolololo

3 seconds ago near Abbottabad, Pakistan

"F**k."

MildlyAmused

Apple takes most of the flak for this marketing strategy, but the truth is that companies have been doing it practically since the concept of "companies" was invented. Economists even have a dedicated term for it.

You bring the Apple, they'll bring the broccoli.