marketing

Since the dawn of marketing, businesses have bent over backwards to appeal to the hottest demographic cohorts of the decades. There's nothing they won't co-opt, no 'hip slang' they won't butcher just to sell you a bag of chips. It's fun to imagine a highly neurotic social media marketing 'expert' in 2020 studying Urban Dictionary, furiously scribbling 'thicc' and 'mad sus bro' into a giant ledger. Brands aren't the only ones attempting to communicate with Zoomers through memes. Parents and teachers are putting on their 'fellow kids' hats in a desperate move to appeal to distracted students—though we think these attempts can be somewhat wholesome.

We've put together some of our favorite examples of corporate marketing teams and distressed teachers taking a stab at memeing. Most of the time they totally fail, but a few of these made us chuckle.

Designing something for a product is apparently really hard - that, or the people making this stuff were incredibly overworked or just straight up clueless. Either way, the marketing teams hardcore need to step up their game. 

But hey, at least these fail-filled pics give us a decent amount of entertainment, right?

Deadpool underwent a brief re-branding, posing as a romantic comedy with a lovely new poster. Some men decided to take advantage of this by "tricking" their girlfriends and wives into seeing it with them on Valentines day. To the surprise of no one, it turns out that most women who have not been hiding under a rock for a while know what the highly publicized comic book movie is about.

Lane Bryant has made an effort in their advertising to support diversity and body positivity. When they started a chat on Twitter with the hashtag #AskLaneBryant they opened themselves up to criticism from the public that suggests they are really falling short.