Something strange happened at the 21st Screen Actors Guild Awards Sunday night.
Reese Witherspoon was in the middle of presenting the award for best actor in a supporting film role when a technical error caught her off guard.
A jarring audio clip of an apparent applause track started playing for a few seconds before it was quickly turned it off.
“What was that noise?” she asked. “It wasn’t me.”
Both Witherspoon and the confused audience laughed it off and moved right along. But what if that laughter was fake too?
Maybe everyone in the room was actually just a robot clone and everything about the SAG Awards was fabricated? We may never know.
Bill Cosby attempted a simple little PR stunt on Twitter Monday, and it blew up in his face almost instantly.
Tweeting a link to a Cosby meme generator on his website (which has since been deleted), he asked his followers to turn his pictures into memes, by adding some text.
But this year, following news that he would be starring in a new NBC sitcom, Cosby's past has come back to haunt him, with old sexual assualt allegations resurfacing in the media.
So it probably wasn't the best time to ask people to get creative with Cosby's images. Has his social media team ever even heard of the Internet?
Here are a few examples of the resulting Cosby meme - he certainly got lots of attention for this stunt, but not in the way they had hoped.