As everyone knows by now, Wendy's is the be-all-end-all for Twitter brutality masquerading itself as a fast food company. But let's get down to brass tacks, this is just a weird form of advertising. It doesn't really make us want to eat square burgers and finger chili, but man, the replies are gold tier. It's a hard phenomenon to place. It feels weird and gross to watch sporting goods stores and food brands use word mercenaries to compete for attention, but at the same time, it's absolutely sur…

The right creative insult can absolutely waste someone.

Well, Sharon, but still.

Ah, some good old rare insults.

One could call it humility, sort of.

Roasted to a crisp.

Oh boy, these are great.

Love us some good old fashioned rare insults.

The rare insult is its own kind of art form.

Zero punches were pulled on these insults.

Let the self-deprecation commence!

The internet is always ready to humble someone.

These rare insults deserve some gold stars.

Insults not like the others.

Bonus points for creativity.

Witty and plain nasty.