Via Wizard
russia
English is hard sometimes. Just ask a new learner who can't differentiate between the pronunciation of "rough," "bough," "cough," and "though." For Redditor UniverseProjects' Russian wife, finding the right term for a tape measure was a challenge. Cue the flood of spinoff terms in the comments section of the post, some of which actually make more sense than the original term...
Big kudos to Kelsey D. Atherton for hunting down the image for what it really was...even in spite of the image's little disclaimer at the bottom righthand corner, I'm doubtful how many people actually noticed.
And the golden internet reactions are already rolling in folks...
