marketing

Maple Leaf, Canada's leading consumer packaged meats company digs deep into the fancy vocab bank when it comes to talking about themselves...

Author, Kate O'Neill used her platform on Twitter to encourage people participating in online activities like the recent, trending profile picture aging meme on Facebook, to slow down and think about it critically. O'Neill asks people to consider how willingly posting that information online for Facebook's seemingly sentient algorithm to digest, can have a ripple effect on society as a whole; how that information can be fed into worldwide databases, sold off to advertising agencies, and used to exploit the very people that upload it, without considering the impacts, in the process. She doesn't aim to inspire panic in this Twitter thread, but instead, she wants us to think critically when considering the fast-changing landscape of the world around us. Some solid advice! 

Lane Bryant has made an effort in their advertising to support diversity and body positivity. When they started a chat on Twitter with the hashtag #AskLaneBryant they opened themselves up to criticism from the public that suggests they are really falling short.

The notoriously outspoken T-Mobile CEO seized the moment and poked fun at Verizon for releasing their earnings reports on the most acclaimed and toasted and stoned of days: "This is the same company that's made questionable decisions one after the other for the past four years and now finds itself losing customers to T-Mobile on a regular basis," a company spokesperson wrote. "There's really only one explanation… Verizon has been #VerHIGHzon this whole time."

The company then proceeded to repeatedly post a couple memes (see below) in an almost obsessively compulsive fashion; both were posted several times with different text: