Apple takes most of the flak for this marketing strategy, but the truth is that companies have been doing it practically since the concept of "companies" was invented. Economists even have a dedicated term for it.
Brian, I think you made the wrong career choice being a news anchor!
Late Night With Jimmy Fallon presents this audio-spliced mashup of NBC Nightly News anchor Brian Williams rapping Snoop Dogg's verse in the classic Dr. Dre 1992 single "Nuthin' but a 'G' Thang."
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