No seriously, it's better than it sounds.

By the way, those above tweets are what Domino's considers an official announcement via their social media channels. Because #brands.

The idea is that you'll be able to register your Twitter handle with your existing Domino's pizza account, at which point you can throw a tweet at the Domino's corporate handle. They'll send you an automated direct message, and then BOOM. Pizza to your door.

What beautiful times we live in.