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16 Of The Best Or Worst Public Relations Stunts The World's Ever Seen

Even the most well-intentioned PR stunts can give way to absolute and utter catastrophe. Every action is ripe for a fail that we hopefully find ourselves honoring back here at Fail Blog, one day. In this case, we've pooled together some of the world's most notable PR stunt fails, for your enjoyment. And we don't think they'll disappoint. How about that whole LifeLock madness? Todd, you savage. 

Public Relations Stunts
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Remember that GameStop customer who tried to pick up his preordered copy of Grand Theft Auto V with his business card instead of a valid photo ID? Well, now that the video has gone viral, GameStop just issued a formal apology to the customer via Facebook, adding that they're "investigating the situation."